True Ames Surf Fins Blog

Kelly Slater Claims Historic 11th ASP World Title at Rip Curl Pro Search San Francisco November 02 2011

OCEAN BEACH, San Francisco/California (Wednesday, November 2, 2011) – Kelly Slater (USA), 39, has claimed a historic 11th ASP World Title today, clinching the year-long pursuit with his advancement out of Round 3 at the Rip Curl Pro Search San Francisco. Kelly Slater 11th world title


Here is our latest wallpaper image free to download.
Free Surf Art Wallpaper 1280 X 960 Free Surf Art Wallpaper 1920 X 108

Battle of the Paddle 2011 Coming Up September 16 2011

The Rainbow Sandals Gerry Lopez Battle of the Paddle Doheny State Beach, Dana Point, CA September 24 & 25, 2011 Dana Point, CA — The stand-up paddle phenomenon known as the Rainbow Sandals Gerry Lopez “Battle of the Paddle” first ignited at Doheny State Beach, California, back in 2008. Since then, the ingenious formula of high-energy races and stand-up paddle (SUP) exposition has become the heartbeat of an industry and the pulse of a global lifestyle. The fourth annual Battle of the Paddle 2011 returns to Doheny State Beach September 24 & 25, and by all accounts will be the greatest battle yet. Check Out our selection of stand up paddle race fins

How To Surf Better - Get New Fins - Get Hexcore March 18 2011

Looking to stay in the tube longer, surf more vertical, or just surf faster? We have a bunch of templates to fit your style, board, and surf conditions.  Our Hexcore technology fins give you more drive and perfect flex. These fins are available in FCS compatible, Futures compatible, and glass on.  Not only does the Hexcore perform better but is also 25% lighter than standard fiberglass fins.  Try a set today and feel the difference! Most people don't realize that the fins on their board have a very important role in how well they are surfing.  Fins that are too big are going to obviously make the board hard to turn, fins too small will slide and not give you drive.  Fine tuning your fins is trial and error but when you dial in the perfect setup, you will surf better for sure.  One of the main things you want to accomplish with your fin setup is to get the most drive and then turns will follow.  A Hexcore fin is going to give a lot of drive where plastic molded fins will not. If you're surfing smaller fun waves you may want to go with smaller fins to allow more release on your turn and better turning radius. When surfing bigger, more powerful waves, switch to larger fins for more drive and more drawn out turns to keep from sliding out on critical sections. The size of the fins in direct relation to the waves you are surfing is the first step.  Not all fin templates are created equal!  Don't be afraid to experiment with different fin templates. Here are some key point on fin design to help you choose the right surf fin. Flex Flex is a very important element in our designs. Many of our fins come with a tuned flex. A fin that has flex can be very different than a fin without flex. The flex concept brings to life an otherwise average ride. Cutbacks have more power and bottom turns have more projection. Foils True Ames Fins incorporate a constant foil which means you will not find any flat spots on our fins that may cause water disturbance which will ultimately cause poor performance. Smaller fins do not need to be so thick to have the proper foil. Size The depth of your fins is measured from base to tip vertically. Adjusting your fin size will affect the performance of your board. Larger fins provide more stability and control, so a larger board will need bigger fins. Template The outline of a fin is what determines the area and the look. The way the area is distributed on the fin is what makes fins individual and work in so many different ways. A wide base fin with a wide tip is the most stable but not forgiving. A narrow base fin with a narrow tip will be very loose and fast but unstable at slow speeds. The fin’s sweep (or rake angle) affects the board’s ability to carve turns. A more vertical fin will make tight turns and fast directional changes while a more raked fin will carve wider arcs and handle more power through turns. Tail width is also a factor in fin choice. Narrow tail boards do not require deep fins because there is less distance from the fin to the rail. A wide board requires a deeper fin than a narrower board. range.

Fishy Fins February 23 2011

If your looking to try some new fins on your Fish, take a look at these.  From solid fiberglass to Hexcore to wood... We've got you covered.  Our Twin fins come in FCS compatible, Futures compatible, and Glass ons.

FINS, FINS, FINS..... February 16 2011

Just a few of our selection here at True Ames Check out the site for our full selection and latest products. This morning, under the variable clouds of a thousand fractions of sky, perched on the dented hoods of cars domestic to a hundred countries, we are looking at the same waves we looked at yesterday. As the other 99.9% of surfers, we’ve cheated, become infidels to the savagely nomadic wavesledder wed to our minds long ago. We’ve instead become frontiersman of our own backyards, cartographers to an infinity of patterns across the wave faces we know best. For over 30 years at True Ames, we’ve forged enterprise and folk science from our desire to redesign these lines in as many languages as we can learn. Faster. Stronger. Lighter. Stranger. Each member of our little family of designs is an opportunity for reinventing our turns and reliving old ones, this time with a little magic, and next time with a little more. Enjoy. 


[youtube=] Men’s 1. Andrew Bennett 16.60 2. Adam Lambert 12.53 3. Dennis Rizzo 12.46 4. Colin Schildhauer 11.76 5. Colin Dwyer   9.47 6. Sean Lesh   7.57 Pro Final 1. Mike McCabe 14.83 $1,200.00 2. Kilian Garland 14.63   $900.00 3. Andrew Bennett   9.10   $700.00 4. Tarik Khashoggi   6.33 $500.00 SEE MORE RINCON CLASSIC 2011 CONTEST RESULTS


There are probably hundreds of boards that are snapped each day around the world, and most are thrown into landfills or left on the beach. Not cool! Think about how long it takes for these materials to break down, like a million years! A great way to recycle the fiberglass and foam is to add some art and hang it on a wall for inspiration. So the next time you get a chance to recycle a broken board, go for it! Artwork: "Sunset Session" by: Ryan Kleiner

RINCON CLASSIC THIS WEEKEND 1/22 - 1/23 January 20 2011

Rincon classicLooks like the swell will pick up Saturday and Sunday with some potential for a good weekend at Rincon.

Wayne Rich Fin January 14 2011

Wayne Rich Classic Wayne Rich needs no gimmick. He thrives because he is a good surfer who makes good functional boards, and this fin is a perfect reflection. Its popularity derives from its versatility as a low area performance template, welcomed by all types of boards.

RINCON CLASSIC 2011 December 22 2010

Event is on Hold, next possible dates Jan 22/23

The 2011 Quiksilver Rincon Classic will be postponed until week 3 of the waiting period Saturday and Sunday January 22 & 23. With our official swell forecasters at Surfline predicting head high plus increasing swell that weekend there is a great possibility that the event will be held then. Check back next Wednesday January 20th for the official call, schedule of events, site map, and heat draws. The 2011 Quiksilver Rincon Classic will feature: Video Highlights from both days Heats On Demand From Sunday Wetsuit Demos By Quiksilver The Gunshow – Best surfers in the 805 will be firing off their six shooters during a 45 minute expression session. What slingers do you want to see? Age Divisions: Gremlins (11 & under) Boys (12-14) Juniors (15-17) Wahines (17 & under girls) Youth Longboard (17 & under) Longboard Open (all ages) Mens (all ages) Masters (35-44) Grand Masters (45-55) Legends (56+) Womens Shortboard all ages Womens 35+ Womens Longboard Specialty Events Professional Division The Gunshow

WAY OF THE OCEAN: Surf Film Trailer December 10 2010

WAY OF THE OCEAN - Official Trailer 1 from Matt Kleiner on Vimeo.

 WAY OF THE OCEAN is a definitive look at wave riding in the current state of our worlds oceans. Follow the worlds best surfers around the globe exploring all the natural wonders of our mother ocean. The salt water gives life and energy on a daily basis and the time to restore and preserve our oceans is now. Check out the trailer for this new surf film that is set to release early 2011 for more info and video clips / photos from the film's production visit:

Yater November 29 2010

It’s 1969. Okay. Ill–tempered Yater Pocket–Rockets streak straight lines across the USA. 2008: Another year for me and you. Hanging from collectors’ walls, the Pocket Rocket has nothing to do, but its fin–our beloved Yater Classic–is in mass–production.  Its upright design, coupled with minimal flex, makes it a layman–friendly, all–purpose gem. Uh oh my. And uh...uh boo hoo. YATER CLASSIC

Hobie Flex Fin November 08 2010

Rational experiments require constants. Hobie Surfboards boasts a dizzying array of longboard, hybrid, and shortboard models, each one unique in form and function. To draw conclusions about a specialized board, one must begin with a dependable fin that will thrust any board in any conditions. Here is Hobie’s much-needed constant that fills the need to flex. HOBIE FLEX 8.5"


BONZER FINS The Oxnard plain is one of most fertile places on Earth,  but historically, despite an extremely hollow harvest season, the surfers taste a bit sour. Still, sometime in the 1970’s the offshore winds blew the pesticides and pot smoke in a direction just right for innovation, and the Campbell brothers created the Bonzer fin setup: a stubby little center fin accompanied by two or four “runners.” Ignore  all imitations. Center Fins Solid Glass Hexcore Bamboo Veneer Glass on Runners Set of 4 Solid Glass, Hexcore, Bamboo Veneer Set of 2 Solid Glass

Almost Surf Season!! September 28 2010

As North Pacific storms begin churn, we are starting to see some NW swell begin to appear along our beaches, it's about time!.  Fall began about a week ago but it now feels like summer with record highs over 110 degrees in the Southern California region. Looks like we will see some west swell in the 2-4 ft range for the next few days with light winds. Looking forward to a good surf season here in Santa Barbara and trying to keep an optimistic mindset against the predicted lack of swell for this La Nina season. Hopefully the ocean will keep moving and we will be pleasantly surprised. At True Ames, we have a huge selection of fins for all of your boards, short or long.

NOSERIDER FIN September 02 2010

Much like a ruthless dictator, the Noserider is an imposing, powerful figure whose title is its purpose. The template's wide base and large area grant a rider steadfast authority on the tip and its substantial rake administers turning capabilities to single fin longboards of all ideologies. Starting at $58.00 on Available sizes:  8.75" / 9.25" / 9.75" colors: transparent and solid wood.

Danny Ching Wins: 2010 Ta-Hoe Nalu SUP Event August 25 2010

Lake Tahoe, CA (August, 24th 2010) In windy, cold and over-cast conditions, paddlers at the 2010 Ta-Hoe Nalu SUP event still took to the water. As the weather service predicted, a summer storm brewed on the lake resulting in consistent 25 MPH wind gusts. The event coordinators decided that the Elite SUP race would be run in a similar fashion to the world renowned Battle of the Paddle event. Athletes participating in the elite event were required to paddle .5 miles straight upwind, turn 180 degrees on the Quiksilver buoy, and surf their way back to the beach for a 100 yard beach run. This course was completed four times. As one of the premiere paddling events at Lake Tahoe, Vertra’s Paddlesports Team performed top notch! Vertra’s own Danny Ching paddled to an impressive and comfortable 1st place finish in the men’s elite SUP race taking home 2500$. In his normal fashion Ching got out to an early lead, and built the gap on the rest of the field on each turn. “I just went out hard, and tried to hold on,” commented Ching. Danny is considered by his peers as being one of the sports best and is second to none in paddling in all types of weather conditions. This weekends 25 MPH wind gusts proved to be no different as he powered his way up wind, and used his surfing knowledge from years of paddling the OC1 to build a sizable lead on the rest of the competitors. The young sixteen-year-old Matt Becker battled his way in the top of the pack throughout the entire race. “It was tough to push it up wind,” commented Becker. Matt who just returned back to the States after a SUP surf expedition in Colombia found the best parks of the race surfing the .5 mile downwind leg of the race. “It was a great event today, a good starting point as I prepare for the Hennessey’s International Race and Battle of the Paddle in a few months.”

Danny Ching SUP Race Fin August 13 2010

This is the new Danny Ching signatre fin.  We offer this fin in Hexcore and Solid Glass. We will be showing this and our full line of fins at the Sacred Craft Show this weekend booth#613 HONOLULU – (Sunday, June 13, 2010) — Stand-up paddling (SUP) came full circle back to its home of Waikiki, Hawaii, this weekend, surpassing every conceivable expectation with the ultimate combination of sport and lifestyle. Over 600 paddlers from around the world gathered for the inaugural Rainbow Sandals Gerry Lopez Battle of the Paddle Hawaii, presented by Quiksilver Waterman Collection, and thousands turned out to watch. When all was said and done, everyone had a story to tell. The turquoise waters of Waikiki, and surreal backdrop of Diamond Head, were reminders of a time long ago, when the upright figure of Duke Kahanamoku riding a board first captured imaginations. But it was Californian Danny Ching (Redondo Beach), 27, who captivated the crowd this time around, making a clean sweep of the 5-mile Elite Battle and the 10-mile Downwinder. 2010-battle-of-the-paddle-hawaii-results-02Above: Elite Race Excitement Photo: Pat Huber/Rainbow Sandals In Saturday’s Elite race, Ching was embroiled in a 5-mile battle royale with dark horse Australian paddler Travis Grant (Gold Coast). Punctuated by 19 buoy turns and two 75-yard beach sprints, their race ended in a sprint for the shoreline that left them separated by just 13 seconds after close to an hour and a half of dueling. He then overcame Sunday morning’s fatigue to go on and win the 10-mile distance race. “I didn’t expect that at all,” said Ching. “I was hoping to win one of the days but luckily it panned out for me. I definitely felt fatigued (in the distance race). But once I got out into the surf I was able to build a bit of a gap. I was figuring that would hold them off at the end because if you raced (the Elite race) you were going to have a hard time making the final push the last two miles. “Sparky’s Rainbow Sandal races are the best,” said Ching. “He puts up the biggest prize purse, the best competitors and the biggest event. Everything about it is amazing.” Ching crossed the Elite race line in one hour, 22 minutes and 42 seconds to take win $5,000. He completed the 10-mile downwind race in 1 hour and 26 minutes for an added $1,100. see full article

SACRED CRAFT SHOW: San Diego Convention Center - AUGUST 14 & 15, 2010 July 26 2010


Fins for Longboards, Shortboards, Stand Up Paddle Boards July 23 2010

Ever wonder how your boards would work if you tried some different fins?you'd be surprised at how you can customize your craft with the right fins. True Ames offers a variety of surfboard fins ranging from shortboards to longboards, and Stand Up Paddle ( SUP fins ) We offer a full selection of system fins: FCS compatible and Futures Compatible

Rincon From the Air July 02 2010

  A Thursday afternoon surf check at Rincon from the air. 

Wave, Cloud, Sand June 24 2010

WAVE CLOUD SAND from Matt Kleiner on Vimeo.

WAVE CLOUD SAND is a short film comprised of moving pictures. Photographed throughout the east coast of Australia, the film's aim was to show the intricacy and beauty of the simple things that surround us. Focusing on the empty canvas WAVE CLOUD SAND shows that action is a relative


Now Available: An even lighter fin for your futures compatible setup. The base of the fin has holes to lighten the weight yet still retain strength in all conditions.

Our latest fin template is the Channel Islands Small fin for Futures and FCS compatible fin systems.  All of the features of the standard size CI classic point break fins: high rake with full volume (area). This template targets boards in the 5’6”-6’2” range. Surfers in the 110-160 lbs. class will benefit most. Best in waves with some down-the-line power. Most notable is the smaller back fin loosening up the tail of your board. Controlled slides and quick turns are effortless.

side fins: HEIGHT: 4.50” / 114 mm BASE: 4.45” / 113 mm

back fin: HEIGHT: 4.35” / 111 mm BASE: 4.30” / 110 mm



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