True Ames Surf Fins Blog

WAY OF THE OCEAN: Surf Film Trailer December 10 2010

WAY OF THE OCEAN - Official Trailer 1 from Matt Kleiner on Vimeo.

 WAY OF THE OCEAN is a definitive look at wave riding in the current state of our worlds oceans. Follow the worlds best surfers around the globe exploring all the natural wonders of our mother ocean. The salt water gives life and energy on a daily basis and the time to restore and preserve our oceans is now. Check out the trailer for this new surf film that is set to release early 2011 for more info and video clips / photos from the film's production visit: http://wayoftheocean.com/blog/

Yater November 29 2010

It’s 1969. Okay. Ill–tempered Yater Pocket–Rockets streak straight lines across the USA. 2008: Another year for me and you. Hanging from collectors’ walls, the Pocket Rocket has nothing to do, but its fin–our beloved Yater Classic–is in mass–production.  Its upright design, coupled with minimal flex, makes it a layman–friendly, all–purpose gem. Uh oh my. And uh...uh boo hoo. YATER CLASSIC


Hobie Flex Fin November 08 2010

Rational experiments require constants. Hobie Surfboards boasts a dizzying array of longboard, hybrid, and shortboard models, each one unique in form and function. To draw conclusions about a specialized board, one must begin with a dependable fin that will thrust any board in any conditions. Here is Hobie’s much-needed constant that fills the need to flex. HOBIE FLEX 8.5"


BONZER FINS BY: TRUE AMES October 19 2010

BONZER FINS The Oxnard plain is one of most fertile places on Earth,  but historically, despite an extremely hollow harvest season, the surfers taste a bit sour. Still, sometime in the 1970’s the offshore winds blew the pesticides and pot smoke in a direction just right for innovation, and the Campbell brothers created the Bonzer fin setup: a stubby little center fin accompanied by two or four “runners.” Ignore  all imitations. Center Fins Solid Glass Hexcore Bamboo Veneer Glass on Runners Set of 4 Solid Glass, Hexcore, Bamboo Veneer Set of 2 Solid Glass


Almost Surf Season!! September 28 2010

As North Pacific storms begin churn, we are starting to see some NW swell begin to appear along our beaches, it's about time!.  Fall began about a week ago but it now feels like summer with record highs over 110 degrees in the Southern California region. Looks like we will see some west swell in the 2-4 ft range for the next few days with light winds. Looking forward to a good surf season here in Santa Barbara and trying to keep an optimistic mindset against the predicted lack of swell for this La Nina season. Hopefully the ocean will keep moving and we will be pleasantly surprised. At True Ames, we have a huge selection of fins for all of your boards, short or long.

NOSERIDER FIN September 02 2010

Much like a ruthless dictator, the Noserider is an imposing, powerful figure whose title is its purpose. The template's wide base and large area grant a rider steadfast authority on the tip and its substantial rake administers turning capabilities to single fin longboards of all ideologies. Starting at $58.00 on trueames.com Available sizes:  8.75" / 9.25" / 9.75" colors: transparent and solid wood.

Danny Ching Wins: 2010 Ta-Hoe Nalu SUP Event August 25 2010

Lake Tahoe, CA (August, 24th 2010) In windy, cold and over-cast conditions, paddlers at the 2010 Ta-Hoe Nalu SUP event still took to the water. As the weather service predicted, a summer storm brewed on the lake resulting in consistent 25 MPH wind gusts. The event coordinators decided that the Elite SUP race would be run in a similar fashion to the world renowned Battle of the Paddle event. Athletes participating in the elite event were required to paddle .5 miles straight upwind, turn 180 degrees on the Quiksilver buoy, and surf their way back to the beach for a 100 yard beach run. This course was completed four times. As one of the premiere paddling events at Lake Tahoe, Vertra’s Paddlesports Team performed top notch! Vertra’s own Danny Ching paddled to an impressive and comfortable 1st place finish in the men’s elite SUP race taking home 2500$. In his normal fashion Ching got out to an early lead, and built the gap on the rest of the field on each turn. “I just went out hard, and tried to hold on,” commented Ching. Danny is considered by his peers as being one of the sports best and is second to none in paddling in all types of weather conditions. This weekends 25 MPH wind gusts proved to be no different as he powered his way up wind, and used his surfing knowledge from years of paddling the OC1 to build a sizable lead on the rest of the competitors. The young sixteen-year-old Matt Becker battled his way in the top of the pack throughout the entire race. “It was tough to push it up wind,” commented Becker. Matt who just returned back to the States after a SUP surf expedition in Colombia found the best parks of the race surfing the .5 mile downwind leg of the race. “It was a great event today, a good starting point as I prepare for the Hennessey’s International Race and Battle of the Paddle in a few months.”

Danny Ching SUP Race Fin August 13 2010

This is the new Danny Ching signatre fin.  We offer this fin in Hexcore and Solid Glass. We will be showing this and our full line of fins at the Sacred Craft Show this weekend booth#613 HONOLULU – (Sunday, June 13, 2010) — Stand-up paddling (SUP) came full circle back to its home of Waikiki, Hawaii, this weekend, surpassing every conceivable expectation with the ultimate combination of sport and lifestyle. Over 600 paddlers from around the world gathered for the inaugural Rainbow Sandals Gerry Lopez Battle of the Paddle Hawaii, presented by Quiksilver Waterman Collection, and thousands turned out to watch. When all was said and done, everyone had a story to tell. The turquoise waters of Waikiki, and surreal backdrop of Diamond Head, were reminders of a time long ago, when the upright figure of Duke Kahanamoku riding a board first captured imaginations. But it was Californian Danny Ching (Redondo Beach), 27, who captivated the crowd this time around, making a clean sweep of the 5-mile Elite Battle and the 10-mile Downwinder. 2010-battle-of-the-paddle-hawaii-results-02Above: Elite Race Excitement Photo: Pat Huber/Rainbow Sandals In Saturday’s Elite race, Ching was embroiled in a 5-mile battle royale with dark horse Australian paddler Travis Grant (Gold Coast). Punctuated by 19 buoy turns and two 75-yard beach sprints, their race ended in a sprint for the shoreline that left them separated by just 13 seconds after close to an hour and a half of dueling. He then overcame Sunday morning’s fatigue to go on and win the 10-mile distance race. “I didn’t expect that at all,” said Ching. “I was hoping to win one of the days but luckily it panned out for me. I definitely felt fatigued (in the distance race). But once I got out into the surf I was able to build a bit of a gap. I was figuring that would hold them off at the end because if you raced (the Elite race) you were going to have a hard time making the final push the last two miles. “Sparky’s Rainbow Sandal races are the best,” said Ching. “He puts up the biggest prize purse, the best competitors and the biggest event. Everything about it is amazing.” Ching crossed the Elite race line in one hour, 22 minutes and 42 seconds to take win $5,000. He completed the 10-mile downwind race in 1 hour and 26 minutes for an added $1,100. see full article

SACRED CRAFT SHOW: San Diego Convention Center - AUGUST 14 & 15, 2010 July 26 2010

SACRED CRAFT CONSUMER SURFBOARD EXPO CHECK OUT THE LATEST FINS AT TEH SHOW BY: TRUE AMES

Fins for Longboards, Shortboards, Stand Up Paddle Boards July 23 2010

Ever wonder how your boards would work if you tried some different fins?you'd be surprised at how you can customize your craft with the right fins. True Ames offers a variety of surfboard fins ranging from shortboards to longboards, and Stand Up Paddle ( SUP fins ) We offer a full selection of system fins: FCS compatible and Futures Compatible

Rincon From the Air July 02 2010

  A Thursday afternoon surf check at Rincon from the air. 

Wave, Cloud, Sand June 24 2010

WAVE CLOUD SAND from Matt Kleiner on Vimeo.

WAVE CLOUD SAND is a short film comprised of moving pictures. Photographed throughout the east coast of Australia, the film's aim was to show the intricacy and beauty of the simple things that surround us. Focusing on the empty canvas WAVE CLOUD SAND shows that action is a relative term.wayoftheocean.com/blog

NEW AIRBASE FOR FUTURES COMPATIBLE FINS June 21 2010

Now Available: An even lighter fin for your futures compatible setup. The base of the fin has holes to lighten the weight yet still retain strength in all conditions.

Our latest fin template is the Channel Islands Small fin for Futures and FCS compatible fin systems.  All of the features of the standard size CI classic point break fins: high rake with full volume (area). This template targets boards in the 5’6”-6’2” range. Surfers in the 110-160 lbs. class will benefit most. Best in waves with some down-the-line power. Most notable is the smaller back fin loosening up the tail of your board. Controlled slides and quick turns are effortless.

side fins: HEIGHT: 4.50” / 114 mm BASE: 4.45” / 113 mm

back fin: HEIGHT: 4.35” / 111 mm BASE: 4.30” / 110 mm

True Ames Catalog Trailer Clip June 14 2010


System Fins Are In! June 08 2010

Whether you prefer FCS or Futures Compatible fins, we have a selection of both for you at True Ames Fins.  Our Resin Transfer Method allows us to construct a composite fin that is 25% lighter than a normal fiberglass fin yet retains the same positive flex and amazing drive.  We carry a variety of colors and fin designs for twin fins, thrusters, quad and bonzer setups. Using the FCS or Futures Compatible fins for travel is ideal.  The are also great for trying out different setups on different boards. Sometimes you just don't realize how much the fin can change the way a board rides. Go ahead try a new set of True Ames Fins and feel the difference! trueames.com

Roadtrip South For Surf and Fin Experimentation. June 01 2010

On a 5 day trip down south in the dusty desert, the surf was plentiful and inspirational. Here are a few pics from along the drive and the makeshift camp set up. Glad I had extra fins to choose from and plenty of time to try them out.

On the Drive South: The road was a long one and after plenty of near misses with on coming semi-trucks, I was glad to finally set up camp in front of some good looking surf.  With dust and desert conditions you begin to feel dried out quickly when out of the water, It's a good thing the swell kept going and I could stay hydrated in some refreshing long tubing waves that eventually walled up and raced along the inside section.

Day 1: My fins selection on this day was the YU FCS compatible setup. These fins are awesome. The side fins provide nice drive and the trail fin works as a stabilizer. I was able to stay loose on the wave's critical sections but keep a good driving bottom turn going when I needed to generate speed.  Once you get used to this setup you can begin to experiment and get the fins free when you want and hold a solid bottom turn when you need the drive.

Day 3:  When the swell maxed out and sets were pumping I decided to try a bit bigger board and change out to the Channel Islands fins setup, which I felt were much more stable and also maintained their speed through all of the sections.  The CI fins were a good choice for these waves and with the swell pumping a perfect combination for fun sessions. Photos: © Ryan Kleiner


Surf Down Under May 19 2010

 Here’s a glimpse of what one day in production looks like during the making of WAY OF THE OCEAN - Australia. While on location for the making of the movie WAY OF THE OCEAN, the circulate motion pictures crew were fortunate to see plenty of swell and some insane surfing going on in the "land down under." Look for the film to release Holiday 2010. Next week we will highlight on the best Summer surf fins for your shortboard, longboard, and fish.

Bamboo Hobie Fish Fins March 22 2010

Reeling from a burgeoning fish revival, Hobie surfboards has chosen this twin fin template to fervently guide its Circa '71 fish model. Just for kicks and industry bravado, we decided to grind off a few extra sets and push the addictive little bastards upon the world. As any drug dealer with good product would say, this s#*t sells itself! With a blunt tip, 7" base, and a full leading edge, the Hobies are now our most traditionally styled and popular twin template. Also available in RTM composite.

George Greenough Fins by: True Ames March 12 2010

Amidst his wind generators, blue ocean boats, and camera housings, George Greenough had enough energy to revolutionize fin design. A seed of the revolution, the 4-A has a narrow, flexible tip that enhances maneuverability and a flared base for increased stability and drive -- an ideal combination for the point surf George fancied.

Check out our selection of George Greenough surf fins. Greenough Stage 6 George Greenough's close friends know that the only thing that kept the budding ex-patriot in California was his interest in windsurfing, which spawned the Stage 6. While George found the combination of a 'stiff leg' and 'active paddle' to generate powerful turns, we also find the bigger sizes to be powerful on the tip. Greenough 4C Taking cues from the pattern of human evolution, George's templates found it adaptive to become less wild and more upright, resulting in the birth of a new species. The 4C shares the 4A's mild tip flex, but it has less rake and base, permitting mid-length eggs and logs a lower radius, looser turn. Greenough 4A Amidst his wind generators, blue ocean boats, and camera housings, George Greenough had enough energy to revolutionize fin design. A seed of the revolution, the 4-A has a narrow, flexible tip that enhances maneuverability and a flared base for increased stability and drive -- an ideal combination for the point surf George fancied.

Channel Islands Surf Fins by: True Ames March 04 2010

Get in the flow with a new set of Channels Islands fins by: True Ames- Get your favorite shortboard dialed in with a set of high performance CI fins.  These fins are great for powerful surf and bigger riders.  A very close base to height ratio and great flex designed for point surf and waves with some juice. Our Channel Island Fins are available in Solid Glass, Hexcore, and Bamboo FCS Compatible, Futures Compatible, and of course, Glass Ons.

Stronger, Lighter Fins : Glass ons, FCS and Futures Compatible March 02 2010

The Resin Transfer Method allows us to construct a composit fin, inside which hexagonal pieces of lightweight coremat displace fiberglass and resin. The Result: A fin that is up to 25% lighter thana a normal fiberglas fin yet retains the same positive flex and amazing drive We offer the best surf fins in avariety of Hexcore templates and for futures and FCS compatible also available in glass ons. You'll notive a huge difference if your surfing and overall drive of the board when you put a set of these true ames hexcore fins on your board.  See the website for more info and available templates.

Sacred Craft February 26 2010

APRIL 10 & 11, 2010 VENTURA COUNTY FAIR GROUNDS True Ames will be at Booth#A9.  Stop by and take a look at the latest fins and more! [youtube=http://www.youtube.com/watch?v=IliaP3hFmRU]

Swell Coming Up This Weekend February 25 2010

True Ames offers a variety of Bamboo Fins. check out our surf fin selection

El Niño Update February 23 2010

California has seen a fair amount of swell this winter season thanks to the warmer waters to the south from the weather pattern known as El Niño.  Much of the state has been drenched in rain but the plus side is the surf.  *An El Niño advisory continues from the Climate Prediction Center (CPC). A significant El Niño persisted throughout the equatorial Pacific during January 2010. Although sea surface temperatures cooled in late January, the waters were warm enough to support deep tropical convection. Southern California has seen a marked increase in precipitation during January. The series of storms in mid-January led to flooding, mudslides and coastal damage. While water managers welcome the rain and snowfall throughout the state, it is hoped the progression and intensity of the systems expected to come will allow for some rest between wet periods. The graphics below show January sea surface temperature anomalies for previous strong El Niños and the 2009/2010 El Niño.     *http://meteora.ucsd.edu/cap/elnino_calif.html

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