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But none are more core to who True Ames is, and straight up important to the surf world, than our time tinkering with George Greenough, Renny Yater, and Skip Frye. Chuck Ames founded True Ames fins in 1979, and the likes of Greenough, Yater, and Frye have been pivotal in our fin innovation and offering. To tie it all together, just down the road is an iconic commercial vehicle business, the Western Truck Exchange (Mark, Dan, and Wayne), whose mudflap runs hard across the Los Angeles and greater area. 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align=\"right\"\u003e23.75\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"True Ames","offers":[{"title":"S \/ Heather Grey","offer_id":45560978931868,"sku":"teelovelaceShgrey","price":30.0,"currency_code":"USD","in_stock":false},{"title":"S \/ Ivory","offer_id":45561006096540,"sku":"teelovelaceSivory","price":30.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Heather Grey","offer_id":45560978964636,"sku":"teelovelaceMhgrey","price":30.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Ivory","offer_id":45561006129308,"sku":"teelovelaceMivory","price":30.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Heather Grey","offer_id":45560978997404,"sku":"teelovelaceLhgrey","price":30.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Ivory","offer_id":45561006162076,"sku":"teelovelaceLivory","price":30.0,"currency_code":"USD","in_stock":false},{"title":"XL \/ Heather 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This tee features Greenough’s iconic airplane logo in both a large back print and a small front print on the left chest.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003eGarment dyed for that lived in feel and almost no shrinkage at home\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003eMade with 100% soft ring spun U.S. cotton fabric and cotton threads\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003eTopstitched, classic width, rib collar\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003eRelaxed fit, seamless body\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003eSignature twill label and shoulder to shoulder twill tape\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003eProduced by a member of the U.S. Cotton Trust Protocol\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003eMade with OEKO-TEX certified low-impact dyes\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003eClean pigment dye colors are salt free\n\u003cp style=\"font-weight: 400;\"\u003e \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"font-weight: 400;\"\u003eSizing Specs:\u003c\/p\u003e\n\u003ctable xmlns=\"http:\/\/www.w3.org\/1999\/xhtml\" cellspacing=\"0\" cellpadding=\"0\" dir=\"ltr\" border=\"1\" data-sheets-root=\"1\" data-sheets-baot=\"1\"\u003e\n\u003ccolgroup\u003e \u003ccol width=\"69\"\u003e \u003ccol width=\"68\"\u003e \u003ccol width=\"77\"\u003e \u003ccol width=\"84\"\u003e \u003c\/colgroup\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSize\u003c\/td\u003e\n\u003ctd\u003eWidth\u003cbr\u003e(in)\u003c\/td\u003e\n\u003ctd\u003eLength\u003cbr\u003e(in)\u003c\/td\u003e\n\u003ctd\u003eSleeve center back\u003cbr\u003e(in)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eS\u003c\/td\u003e\n\u003ctd\u003e18.25\u003c\/td\u003e\n\u003ctd\u003e26.625\u003c\/td\u003e\n\u003ctd\u003e16.25\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eM\u003c\/td\u003e\n\u003ctd\u003e20.25\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003ctd\u003e17.75\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eL\u003c\/td\u003e\n\u003ctd\u003e22\u003c\/td\u003e\n\u003ctd\u003e29.375\u003c\/td\u003e\n\u003ctd\u003e19\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eXL\u003c\/td\u003e\n\u003ctd\u003e24\u003c\/td\u003e\n\u003ctd\u003e30.75\u003c\/td\u003e\n\u003ctd\u003e20.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2XL\u003c\/td\u003e\n\u003ctd\u003e26\u003c\/td\u003e\n\u003ctd\u003e31.625\u003c\/td\u003e\n\u003ctd\u003e21.75\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e3XL\u003c\/td\u003e\n\u003ctd\u003e27.75\u003c\/td\u003e\n\u003ctd\u003e32.5\u003c\/td\u003e\n\u003ctd\u003e23.25\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e4XL\u003c\/td\u003e\n\u003ctd\u003e29.75\u003c\/td\u003e\n\u003ctd\u003e33.5\u003c\/td\u003e\n\u003ctd\u003e24.625\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"True Ames","offers":[{"title":"S \/ Graphite","offer_id":46789900959900,"sku":"teegrfullredaSgraph","price":30.0,"currency_code":"USD","in_stock":true},{"title":"S \/ Navy","offer_id":46789900992668,"sku":"teegrfullredaSnavy","price":30.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Graphite","offer_id":46789901058204,"sku":"teegrfullredaMgraph","price":30.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Navy","offer_id":46789901090972,"sku":"teegrfullredaMnavy","price":30.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Graphite","offer_id":46789901156508,"sku":"teegrfullredaLgraph","price":30.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Navy","offer_id":46789901189276,"sku":"teegrfullredaLnavy","price":30.0,"currency_code":"USD","in_stock":true},{"title":"XL \/ Graphite","offer_id":46789901254812,"sku":"teegrfullredaXLgraph","price":30.0,"currency_code":"USD","in_stock":true},{"title":"XL \/ Navy","offer_id":46789901287580,"sku":"teegrfullredaXLnavy","price":30.0,"currency_code":"USD","in_stock":true},{"title":"XXL \/ Graphite","offer_id":46789901353116,"sku":"teegrfullredaXXLgraph","price":30.0,"currency_code":"USD","in_stock":false},{"title":"XXL \/ Navy","offer_id":46789901385884,"sku":"teegrfullredaXXLnavy","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0339\/4613\/files\/Greenough_T-Shirt_Mockup_Navy-Red_f70c5a6a-0568-4bda-a84d-24f26ccf3efe.jpg?v=1777583546"},{"product_id":"western-chuck-exchange-bundle","title":"Western Chuck Exchange Bundle","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e45 plus years of partnerships is a long and deep journey! But none are more core to who True Ames is, and straight up important to the surf world, than our time tinkering with George Greenough, Renny Yater, and Skip Frye. Chuck Ames founded True Ames fins in 1979, and the likes of Greenough, Yater, and Frye have been pivotal in our fin innovation and offering. To tie it all together, just down the road is an iconic commercial vehicle business, the Western Truck Exchange (Mark, Dan, and Wayne), whose mudflap runs hard across the Los Angeles and greater area. We ran off their iconic logo to build our own Mount Chuckmore.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eMug\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eJust your classic as ever c-handle 11oz mug. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan style=\"font-weight: 400;\"\u003eCoffee, tea, hot chocolate, any beverage really.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eT-Shirt\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMade with soft ring-spun cotton and cotton blends, the high-stitch-density fabric offers a smooth printing surface\u003c\/li\u003e\n\u003cli\u003eNarrow width, rib collar\u003c\/li\u003e\n\u003cli\u003eTaped neck and shoulders for comfort and durability\u003c\/li\u003e\n\u003cli\u003eModern classic fit, seamless body\u003c\/li\u003e\n\u003cli\u003eGarment made with Better Cotton to improve cotton farming globally\u003c\/li\u003e\n\u003cli\u003eMade with OEKO-TEX certified low-impact dyes\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSizing Specs:\u003c\/p\u003e\n\u003ctable height=\"247\" style=\"border-collapse: collapse; width: 307px;\" width=\"230\" cellspacing=\"0\" cellpadding=\"0\" border=\"0\"\u003e\n\u003ccolgroup\u003e \u003ccol style=\"width: 58px;\" width=\"39\"\u003e \u003ccol style=\"width: 61px;\" width=\"41\"\u003e \u003ccol style=\"width: 63px;\" width=\"42\"\u003e \u003ccol style=\"width: 124px;\" width=\"108\"\u003e \u003c\/colgroup\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 12.75pt;\" height=\"17\"\u003e\n\u003ctd style=\"height: 12.75pt; width: 29pt;\" width=\"39\" height=\"17\"\u003e\n\u003cdiv style=\"box-sizing: border-box; color: rgba(0, 0, 0, 0.85); border-radius: 0px 0px 4px 4px; font-variant-ligatures: normal; font-variant-caps: normal; orphans: 2; text-align: start; widows: 2; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;\"\u003e\n\u003cdiv style=\"box-sizing: border-box; padding-bottom: 0px; padding-top: 4px;\"\u003e\n\u003cdiv style=\"box-sizing: border-box;\"\u003e\n\u003cdiv style=\"box-sizing: border-box; max-width: 100%; clear: both;\"\u003e\n\u003cdiv style=\"box-sizing: border-box; position: relative;\"\u003e\n\u003cdiv style=\"box-sizing: border-box; transition: opacity 0.3s; position: relative;\"\u003e\n\u003cdiv style=\"box-sizing: border-box; color: rgba(0, 0, 0, 0.85); font-variant: tabular-nums; font-feature-settings: 'tnum', 'tnum'; border-radius: 4px;\"\u003e\n\u003cdiv style=\"box-sizing: border-box; border-top-right-radius: 4px; border-top-left-radius: 4px;\"\u003e\n\u003cdiv style=\"box-sizing: border-box;\"\u003eSize\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 31pt;\" width=\"41\"\u003eWidth (in)\u003c\/td\u003e\n\u003ctd style=\"width: 32pt;\" width=\"42\"\u003eLength (in)\u003c\/td\u003e\n\u003ctd style=\"width: 81pt;\" width=\"108\"\u003eSleeve center back (in)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 12.75pt;\" height=\"17\"\u003e\n\u003ctd style=\"height: 12.75pt;\" height=\"17\"\u003eS\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e18\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e28\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e16.625\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 12.75pt;\" height=\"17\"\u003e\n\u003ctd style=\"height: 12.75pt;\" height=\"17\"\u003eM\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e20\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e29\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e17.75\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 12.75pt;\" height=\"17\"\u003e\n\u003ctd style=\"height: 12.75pt;\" height=\"17\"\u003eL\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e22\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e30\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e19\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 12.75pt;\" height=\"17\"\u003e\n\u003ctd style=\"height: 12.75pt;\" height=\"17\"\u003eXL\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e24\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e31\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e20.25\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 12.75pt;\" height=\"17\"\u003e\n\u003ctd style=\"height: 12.75pt;\" height=\"17\"\u003e2XL\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e26\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e32\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e21.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 12.75pt;\" height=\"17\"\u003e\n\u003ctd style=\"height: 12.75pt;\" height=\"17\"\u003e3XL\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e28\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e33\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e22.625\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 12.75pt;\" height=\"17\"\u003e\n\u003ctd style=\"height: 12.75pt;\" height=\"17\"\u003e4XL\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e30\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e34\u003c\/td\u003e\n\u003ctd align=\"right\"\u003e23.75\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"True Ames","offers":[{"title":"S \/ White","offer_id":46946073215132,"sku":"teewceSwht","price":20.0,"currency_code":"USD","in_stock":false},{"title":"M \/ White","offer_id":46946073247900,"sku":"teewceMwht","price":20.0,"currency_code":"USD","in_stock":true},{"title":"L \/ White","offer_id":46946073280668,"sku":"teewceLwht","price":20.0,"currency_code":"USD","in_stock":true},{"title":"XL \/ White","offer_id":46946073313436,"sku":"teewceXLwht","price":20.0,"currency_code":"USD","in_stock":true},{"title":"XXL \/ White","offer_id":46946073346204,"sku":"teewceXXLwht","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0339\/4613\/files\/WCE_Bundle.jpg?v=1779389879"}],"url":"https:\/\/www.trueames.com\/collections\/all-apparel\/yellow.oembed","provider":"True Ames","version":"1.0","type":"link"}