{"title":"New Releases","description":"","products":[{"product_id":"greenough-airplane-logo-crewneck","title":"Greenough Airplane Crewneck Sweatshirt","description":"\u003cp\u003e\u003cspan\u003eFew have had more of an impact on surfing and wave-riding performance capability than George Greenough, whose revolutionary fin designs are reminiscent of the wings of an airplane–they produce heaps of power and lift with minimal drag. This crewneck sweatshirt features Greenough’s iconic airplane logo in both a large back print and a small front print on the left chest.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThis heavy blend blank is made with finer yarns and MVS Air spinning technology, which improves the fabric by reducing pilling and enhancing durability\u003c\/li\u003e\n\u003cli\u003e1x1 rib with spandex for enhanced stretch and recovery\u003c\/li\u003e\n\u003cli\u003eClassic fit, seamless body\u003c\/li\u003e\n\u003cli\u003eRecycled tear-away label\u003c\/li\u003e\n\u003cli\u003eManufactured by member of the U.S. Cotton Trust Protocol\u003c\/li\u003e\n\u003cli\u003eMade with OEKO-TEX certified low-impact dyes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSizing Specs:\u003c\/p\u003e\n\u003ctable xmlns=\"http:\/\/www.w3.org\/1999\/xhtml\" cellspacing=\"0\" cellpadding=\"0\" dir=\"ltr\" border=\"1\" data-sheets-root=\"1\" data-sheets-baot=\"1\"\u003e\n\u003ccolgroup\u003e \u003ccol width=\"46\"\u003e \u003ccol width=\"84\"\u003e \u003ccol width=\"93\"\u003e \u003ccol width=\"111\"\u003e \u003c\/colgroup\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSize\u003c\/td\u003e\n\u003ctd\u003eWidth (in)\u003c\/td\u003e\n\u003ctd\u003eLength (in)\u003c\/td\u003e\n\u003ctd\u003eSleeve center back (in)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eXS\u003c\/td\u003e\n\u003ctd\u003e18\u003c\/td\u003e\n\u003ctd\u003e26\u003c\/td\u003e\n\u003ctd\u003e32.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eS\u003c\/td\u003e\n\u003ctd\u003e20\u003c\/td\u003e\n\u003ctd\u003e27\u003c\/td\u003e\n\u003ctd\u003e33.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eM\u003c\/td\u003e\n\u003ctd\u003e22\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003ctd\u003e34.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eL\u003c\/td\u003e\n\u003ctd\u003e24\u003c\/td\u003e\n\u003ctd\u003e29\u003c\/td\u003e\n\u003ctd\u003e35.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eXL\u003c\/td\u003e\n\u003ctd\u003e26\u003c\/td\u003e\n\u003ctd\u003e30\u003c\/td\u003e\n\u003ctd\u003e36.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2XL\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003ctd\u003e31\u003c\/td\u003e\n\u003ctd\u003e37.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"True Ames","offers":[{"title":"Military Green \/ S","offer_id":45560868634780,"sku":"crewgrSmilgrn","price":41.0,"currency_code":"USD","in_stock":true},{"title":"Military Green \/ M","offer_id":45560868667548,"sku":"crewgrMmilgrn","price":41.0,"currency_code":"USD","in_stock":true},{"title":"Military Green \/ L","offer_id":45560868700316,"sku":"crewgrLmilgrn","price":41.0,"currency_code":"USD","in_stock":true},{"title":"Military Green \/ XL","offer_id":45560868733084,"sku":"crewgrXLmilgrn","price":41.0,"currency_code":"USD","in_stock":true},{"title":"Military Green \/ XXL","offer_id":45560868765852,"sku":"crewgrXXLmilgrn","price":41.0,"currency_code":"USD","in_stock":true},{"title":"Dusk Heather \/ S","offer_id":45560873123996,"sku":"crewgrSdskhtr","price":41.0,"currency_code":"USD","in_stock":false},{"title":"Dusk Heather \/ M","offer_id":45560873156764,"sku":"crewgrMdskhtr","price":41.0,"currency_code":"USD","in_stock":true},{"title":"Dusk Heather \/ L","offer_id":45560873189532,"sku":"crewgrLdskhtr","price":41.0,"currency_code":"USD","in_stock":true},{"title":"Dusk Heather \/ XL","offer_id":45560873222300,"sku":"crewgrXLdskhtr","price":41.0,"currency_code":"USD","in_stock":true},{"title":"Dusk Heather \/ XXL","offer_id":45560873255068,"sku":"crewgrXXLdskhtr","price":41.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0339\/4613\/files\/GG_Crewneck_MilitaryGreen_White_Front.jpg?v=1763074853"},{"product_id":"barrett-miller-twins-futures-compatible-solid-fiberglass","title":"Barrett Miller ʻIʻiwi Twin - 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Fast, controlled, and highly responsive, the Feathers Quad is built to unlock speed and versatility without sacrificing precision.\u003c\/p\u003e","brand":"True Ames","offers":[{"title":"Golden Hour","offer_id":46192395583644,"sku":"futeefeathersqgh","price":150.0,"currency_code":"USD","in_stock":true},{"title":"Smoke","offer_id":45026734211228,"sku":"futeefeathersqsmk","price":150.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0339\/4613\/files\/FUT_EE_Quad_GH_v2.jpg?v=1770765068"},{"product_id":"western-chuck-exchange","title":"Western Chuck Exchange T-Shirt","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e45 plus years of partnerships is a long and deep journey! But none are more core to who True Ames is, and straight up important to the surf world, than our time tinkering with George Greenough, Renny Yater, and Skip Frye. Chuck Ames founded True Ames fins in 1979, and the likes of Greenough, Yater, and Frye have been pivotal in our fin innovation and offering. To tie it all together, just down the road is an iconic commercial vehicle business, the Western Truck Exchange (Mark, Dan, and Wayne), whose mudflap runs hard across the Los Angeles and greater area. 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align=\"right\"\u003e23.75\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"True Ames","offers":[{"title":"S \/ Heather Grey","offer_id":45560978931868,"sku":"teelovelaceShgrey","price":30.0,"currency_code":"USD","in_stock":false},{"title":"S \/ Ivory","offer_id":45561006096540,"sku":"teelovelaceSivory","price":30.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Heather Grey","offer_id":45560978964636,"sku":"teelovelaceMhgrey","price":30.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Ivory","offer_id":45561006129308,"sku":"teelovelaceMivory","price":30.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Heather Grey","offer_id":45560978997404,"sku":"teelovelaceLhgrey","price":30.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Ivory","offer_id":45561006162076,"sku":"teelovelaceLivory","price":30.0,"currency_code":"USD","in_stock":false},{"title":"XL \/ Heather 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